Art of Pernille Orum 3dtotal Publishing 9781912843152

Delve inside this beautifully presented artist showcase filled with the works and useful advice from popular visual artist Pernille Orum. Pernille is well known and respected in the animation industry, having worked for clients such as Disney Publishing, Nickelodeon Jr., Mattel, DreamWorks, and she was the Lead Character Designer on Warner Brothers' DC Superhero Girls. In this colorful and vibrant, hardback art book, Pernille shares her artwork over the years, starting with some of her earliest drawings; sharing her progression through various forms of education. She also shares her workspace and favorite tools, and offers an abundance of advice to anyone wishing to break into the animation industry themselves - with tutorials on useful business concerns such as how to approach a character design, and a detailed look at the processes she uses for creating her bright, edgy drawings.With the combined content of Pernille's best works, including art that she has created especially for the book; career advice and tutorials; and a foreword from Disney Legend, John Musker (Co-Director of Moana, Aladdin, The Little Mermaid) this is undoubtedly a book that any budding animator or artist should reserve space on their bookshelf for.

We use the 3dtotal.com website (450,000+ page views a month) and name to promote all our art titles. This includes adverts, announcements, features, and a free chapter on our site. We also use our various social media platforms to publicise the book: Facebook (207,000 Likes), Twitter (42,800 followers), Instagram (70,200 followers), and Pinterest (7,082 followers). In addition we post promotional videos for all our books on YouTube and Vimeo. Book releases are always announced to our mailing list of 83,000 subscribers. In terms of print marketing we send out promotional postcards and a catalogue with all physical orders in our online shop to promote book titles that are about to be released. We also send review copies to popular magazines, websites, and blogs such as ImagineFX and Parka Blogs, and work with sites such as Creative Bloq and CG Cookie to promote the usefulness of our books on their websites. In addition we advertise our titles on the popular Character Design References Facebook page (670,000 Likes). Artists involved in the book are always asked to promote the book to their audience - this means our titles are often mentioned on social media platforms with as many as a million followers.

About the Author
Pernille Orum is a freelance illustrator and visual artist living in Copenhagen, Denmark. She has a degree in Character Animation from The Animation Workshop. Her clients include Disney Publishing, Nickelodeon Jr., Mattel, DreamWorks and she was the Lead Character Designer on Warner Brothers' DC Superhero Girls. Pernille has published two books previously: Blush and Coral, the latter has a foreword from American filmmaker, Kevin Smith (Mallrats, Clerks). Most recent work includes illustrating the Hit-Girl comic book in collaboration with Kevin Smith.


Book Information
ISBN 9781912843152
Author 3dtotal Publishing
Format Hardback
Page Count 152
Imprint 3DTotal Publishing Ltd
Publisher 3DTotal Publishing Ltd