Description
After the Civil War, new transcontinental railroads aided rapid westward expansion, fostering Americans' long-held fascination with their western frontier. The railroads enabled traveling shows to move farther and faster, and improved printing technologies allowed those shows to print in large sizes and quantities lively color posters and advertisements. Cody's show team partnered with printers, lithographers, photographers, and iconic western American artists, such as Frederic Remington and Charles Schreyvogel, to create posters and advertisements for Buffalo Bill's Wild West. Circuses and other shows used similar techniques, but Cody's team perfected them, creating unique posters that branded Buffalo Bill's Wild West as the true Wild West experience. They helped attract patrons from across the nation and ultimately from around the world at every stop the traveling show made.
In Art and Advertising in Buffalo Bill's Wild West, Michelle Delaney showcases these numerous posters in full color, many of which have never before been reproduced, pairing them with new research into previously inaccessible manuscript and photograph collections. Her study also includes Cody's correspondence with his staff, revealing the showman's friendships with notable American and European artists and his show's complex, modern publicity model.
Beautifully designed, Art and Advertising in Buffalo Bill's Wild West presents a new perspective on the art, innovation, and advertising acumen that created the international frontier experience of Buffalo Bill's Wild West.
About the Author
Michelle Delaney is the author of Buffalo Bill's Wild West: A Photographic History by Gertrude Kasebier and coeditor of The Scurlock Collection and Black Washington: Picturing the Promise.
Reviews
In 'Art and Advertising in Buffalo Bill's Wild West', Michelle Delaney showcases these numerous posters in full color, many of which have never before been reproduced, pairing them with new research into previously inaccessible manuscript and photograph collections. Her study also includes Cody's correspondence with his staff, revealing the showman's friendships with notable American and European artists and his show's complex, modern publicity model. Beautifully designed, 'Art and Advertising in Buffalo Bill's Wild West' presents a new perspective on the art, innovation, and advertising acumen that created the international frontier experience of Buffalo Bill's Wild West."" - Midwest Book Review, Wisconsin Book Watch
Book Information
ISBN 9780806164304
Author Michelle Delaney
Format Hardback
Page Count 248
Imprint University of Oklahoma Press
Publisher University of Oklahoma Press
Series William F. Cody Series on the History and Culture of the American West
Weight(grams) 1406g
Dimensions(mm) 279mm * 216mm * 25mm